Partnerships

Let’s grow the university experience together.

Incredible things are happening at the University of Utah every day. From our top-rated patient care and medical innovations to groundbreaking academic programs, there is always an amazing story to tell. Partnership with us puts your company at the forefront of incredible discoveries, top-tier talent, and a community that spans the globe.

A partnership can come in all shapes and sizes; from single event sponsorships to campus advertising to a comprehensive partnership that spans multiple areas of corporate engagement across campus. No matter the shape or size of your partnership, our team focuses on delivering high-value touchpoints with your desired target audience coupled with top of class customer service. Our goal is to understand your objectives and then work together to help you realize a return on those objectives. We want to build true win-win partnerships with you.

Where does your mind go when someone mentions the University of Utah? To world-renowned academic and research programs? Or maybe you think of a growing health-care system consistently ranked in the top 10 nationally. Perhaps your mind turns to experiences as a student or a fan joining 45,000 fellow loyalists at a Utah football game in Rice-Eccles Stadium.

In any case, the U means something to you. And for many others in our vast community of students, faculty, staff, alumni, visitors, and fans, that same influence exists in their hearts and minds. The University of Utah community spans geography, demography, and our affinity for the U ties us all together.

Because your objective in creating a partnership with us is unique, so is each partnership we build. Our team provides two primary pathways to successfully identify what your partnership looks like and then implement it in a powerful way.

A campus-wide partnership with the U harnesses the brand affinity of our community and extends it to your business and customers. At the same time, your company’s brand affinity becomes extended to our community, creating a mutually beneficial relationship. These partnerships encompass all areas of campus and often extend exclusive rights within specific categories to become an official and exclusive partner of the University of Utah.

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The University of Utah community consists of several high-value demographics. Sponsorship and advertising activations are specifically designed to help you reach those demographics in meaningful and impactful ways and help build your company’s brand affinity. We work with you to streamline your activations to cut through competing messages via channels our community is highly engaged with.

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