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As a supporter of the University of Utah and Utah Athletics, we need your help in keeping counterfeit products out of the marketplace!

YOUR RESPONSIBILITY AS A FAN

Why is it important to purchase officially licensed merchandise?

  • Revenue generated from the sales of officially licensed merchandise is returned to the University of Utah and supports student scholarships, campus initiatives, and Utah Athletics.
  • The University of Utah has a zero-tolerance policy for sweatshop labor. As part of the license application process, vendors are required to obtain affiliation with the Fair Labor Association.
  • Licensed vendors are required to carry insurance that indemnifies and protects the University of Utah.
  • Licensed product has been reviewed and approved with messages deemed appropriate to associate with our institution.
  • We ENCOURAGE entrepreneurs to legally produce merchandise bearing Utah marks! We have systems in place to assist individuals and businesses through the licensing process. It is illegal to use the University of Utah’s registered marks and names without permission.

How can I identify officially licensed product in the marketplace?

  • Look For the Label! A holographic label will appear on the packaging or tag of a licensed product ready to be purchased.
  • On game day, the Campus Store has exclusive rights to sell merchandise on campus property. If you see someone else selling merchandise, it is NOT licensed.
  • You can check if a vendor is licensed by searching on our licensed vendor database
  • You can find officially licensed product using our retail location map

LICENSED VENDOR SEARCH

What Should I Do if I Find an Unlicensed Product?

  • Do not purchase any merchandise you suspect is unlicensed.
  • Members of the University of Utah community are always welcome to contact our office with unique ideas for graphics, designs, and/or products. We can provide the path for working directly with one of our licensed vendors or pursuing the licensing process with our licensing agency, CLC.
  • Look for the Label and help us grow the University of Utah brand!
  • Please report unlicensed product through the link below.

REPORT INFRINGEMENT

THE FAN UP HANG TAG

CLC Hologram

Each hologram is unique and indicates the authenticity of product.

 

Peel Off Sticker with Promo Code

Each hang tag has a unique code underneath the peel off sticker.

Enter code your code at fanup.utah.edu to see if you’re a winner.

Utah FanUP

The FanUp Pledge

The FanUp Pledge reminds us what is expected from a great fan base. We hope our fans, as well as those visiting, will come away having experienced one of the best game day atmospheres around.

RETAILER MAP

Wondering where Utah gear is sold?

You can find licensed University of Utah product in over 600 retail doors stretching from Southern Utah to the Utah-Idaho state line.

Scheels All Sports

11282 South State Street
Sandy, UT

Sam’s Club

1055 W HILL FIELD RD
Layton, UT

Sam’s Club

11278 S JORDAN GTWY
SOUTH JORDAN, UT

Sam’s Club

7571 S 3800 W
WEST JORDAN, UT

Sam’s Club

6525 S STATE ST
MURRAY, UT

Sam’s Club

1905 SOUTH 300 WEST
SALT LAKE CITY, UT

Paradies Shop

776 N Terminal Drive
SALT LAKE CITY, UT

Kohl’s

1814 W 1800 N
Clinton, UT

Kohl’s

634 W Pacific Ave
American Fork, UT

Kohl’s

1298 N Main St
LAYTON, UT

Kohl’s

13319 S 3600 W Lot # 13
Riverton, UT

Kohl’s

147 E 12300 S
Draper, UT


Have a question that isn't covered above?

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